The dashboard
Your Meta ads reporting dashboard,
read against your real revenue.
Your Meta ad spend and your real store revenue, read against your own history, in one daily view. You see where the account is winning, where it is leaking, and what to do next. Sign up and we backdate a full year of your performance, so you start with history from day one. Below is a sample, built on example data.
Your daily Meta ads and Shopify reporting dashboard
Spend
$12,450
Revenue
$47,820
ROAS
3.84x
Purchases
284
Spend, revenue, ROAS and purchases at a glance. Every arrow compares this period to your own previous period, so you are always reading against your own account.
Real Shopify sales Meta in-platform
3.84x
1.21x lower
True (Blended)
2.63x
New vs returning revenue
True ROAS, calculated with your Shopify revenue.
Your Meta ad performance, measured against what your store actually made. Meta reports its in-platform ROAS. The dashboard layers in your real Shopify revenue and calculates your true blended return, so the number you act on reflects actual sales, not just in-platform conversions. It splits new from returning customers, so you can see how much of that return is genuinely new growth.
See your patterns and trends, not just the totals
Daily spend with ROAS or purchases laid over the top, so strong stretches and quiet ones stop hiding inside one average. Switch the line to whatever you are tracking and the pattern is clear at a glance. And because we backdate your performance data by 365 days the moment you sign up, you start with a full year of history, not an empty dashboard.
Find the leak, not just the leak rate
Every step from impression to purchase, with the conversion rate between each one measured against where it should sit. A weak click-to-cart rate points at the landing page. A strong cart that dies at checkout points at shipping or payment friction. You see which stage is costing you the sale, so you fix the right thing.
Identify your top performing creatives
Know which ads are carrying the account. Your live creatives ranked by what actually matters, purchases, return, or spend, with the top performers marked. Sort by the metric you care about and the ad doing the heavy lifting rises to the top, so the next brief writes itself.
See it on your
own account.
Connect your Meta account and your Shopify store, and watch your real numbers land in the same view. 7-day free trial.